Hair & makeup
Bridal, editorial, red carpet, tours, commercial and TV, in Toronto, LA and wherever you need me.
Request rates →Delete this section so that you have a 100% clean slate and begin to build out your perfect Kajabi landing page.
Key hair & makeup artist to Avril Lavigne. Met Gala, Grammys, SNL and Paris Fashion Week.
Enter the portfolioFor makeup artists and beauty pros who want the skills, the clients and the business.
Enter the academy
Book Julia
Eleven years on sets, stages and red carpets, from a world tour with Avril Lavigne to the Met Gala. Now booking bridal, editorial and campaign work in Toronto and LA.






Julia grew up in a country town of under 500 people, drove four hours to makeup school and paid for it working three jobs. She went on to become Burberry Beauty's Canadian Makeup Ambassador, a Glam Masters finalist and, for five years, Avril Lavigne's key hair and makeup artist.
Bridal, editorial, red carpet, tours, commercial and TV, in Toronto, LA and wherever you need me.
Request rates →Reels, stories and TikToks for beauty brands, plus creative direction and product integration.
Request rates →Lead or host a masterclass, panel or brand event. My largest masterclass had 1,000+ attendees.
See the masterclasses →I lead large-scale branded beauty masterclasses and live demonstrations for audiences of up to 1,000 people, teaching makeup application, skin prep, skincare and makeup removal with your products in my hands.
Weddings, world tours, red carpets or a brand day on set. Tell me what you're dreaming up, and let's make it happen.
Where do I start?
Makeup, hair & business
taught by a celebrity artist who built a seven-figure brand

I help aspiring makeup artists, working beauty pros and business owners in any industry build careers that pay them properly, without trading every hour for it.
I learned it the hard way: a small town of under 500 people, three jobs to pay for makeup school, then five years on tour as Avril Lavigne's key artist. Now I teach you the shortcuts.
About Julia →





Pro technique, then how to price, market and book it.
Add hair to every wedding booking and stop leaving money on the table.
For beauty pros and for coaches, creators and service providers in any industry.
Which one sounds like you?
Pick the one that sounds like you and I'll point you to the right place.
The 8-week certification: technique, pricing, marketing and launching your makeup business.
Makeup & Monetize plus two hands-on days at The Makeup Workshop in Toronto, with live models, portfolio photos and a 411 Cosmetics toolkit. 14 spots.
Three-month group mentorship for coaches, creators and service providers. Build the funnels and offers that scale you past trading time for money.
Instant-download tools I actually use in my business. Checkout stays on ClickFunnels, so nothing changes behind the scenes.
My makeup business manual: the basics, running your empire, perfecting the look and making money moves.
Contract, invoice, pricing guide, wedding timeline, consultation form, face charts, content planner and more.
Pitch yourself to brands, build a media kit, land sponsorships. Brand-deal contract and planners included.
Copy-and-paste replies for inquiries, "too expensive", confirmations, referrals and more.
Find your niche, drop the toxic beliefs, and take action. Bonus expense tracker and content planner.
Make sales through Instagram on autopilot with AI.
The Millionaire Funnel System is Julia's three-month group mentorship for coaches, creators and service providers who want income beyond their own hours. Same playbook that built her seven-figure education brand.
Sixty minutes with Julia on building and growing a beauty career: the path she figured out and the blueprint she wishes she'd had.
Save my free seat →From first certification to fully booked. We aren't kidding, our students are freakin' out! 🙌

Real tips, behind-the-scenes from tour, and first dibs on workshop spots. Unsubscribe whenever, no hard feelings. You in, girly pop?
Start free, get certified online, then level up in person.
Steal my blueprint: how I built a beauty career that pays, and the exact path I wish I'd had.
Save my free seat →Get certified from home: pro technique, then how to price, market and book your first clients. Includes pro discounts with MAC and Make Up For Ever.
The full certification online, plus two hands-on days in Toronto with live models, portfolio photos, your certificate and a 411 Cosmetics toolkit. Next dates: January 10–11, 2027.
One program. Hair for every bride you book.
Learn the bridal styles brides actually book, so you can offer hair and makeup together and add to every wedding you take.
For beauty pros, coaches, creators and service providers in any industry.
Three months of group mentorship for coaches, creators and service providers. Build the funnels and offers that grow your income past your own hours. Build once, sell forever.

Celebrity makeup artist & hair stylist, content creator, educator, masterclass facilitator, and boss babe advocate!
Girl's girl, manifester, goal catcher, anything is possible!
Julia grew up in a country town of under 500 people, with zero industry connections. She knew at five she wanted to be a makeup artist. She drove four hours to makeup school and paid for it working three jobs: managing a McDonald's full time, a sushi restaurant, and babysitting.
In just one short year, Julia went from graduating from the award-winning College of Makeup, Art & Design (CMU) in Toronto to having her work put under a magnifying glass by some of the biggest names in the makeup world on Kim Kardashian West's TV show Glam Masters. Julia was a finalist, creating wicked looks in under an hour, all while being filmed by a major Los Angeles production crew. But that was just the beginning!
Julia went on to a year-long partnership with Burberry Beauty as their Canadian Makeup Ambassador, teaching masterclasses all over Canada. She also works with elite brands such as Make Up For Ever, MAC Cosmetics and NARS, to name a few. She contributes to CBC Life as their beauty expert, collaborated with Temptu Pro on her own beauty products, and was the youngest makeup artist ever featured in Marie Claire.
She is on call for some of the biggest Canadian celebrities, and her clients often say that not only does Julia make them look gorgeous, her calming presence is exactly what they need before a big event.
For the past five years, Julia has been Avril Lavigne's key makeup artist, touring the world with her and occasionally doing hair, nails and content as well. She has mastered the Avril smokey eye. Some of the fun events outside the tour included Paris Fashion Week, the VMAs, and music videos for Avril's new songs, to name a few.
Julia has worked major industry events, including the Met Gala, SNL, the Grammys, the AMAs and the VMAs!
Julia turned her experience into the Julia Dantas Beauty Academy, a global online and in-person makeup artist certification, with hands-on workshops that students fly in for from all over the world. She has her own beauty agency of makeup artists working under her label, doing everything from commercial gigs to bridal parties, and founded her luxury line, 411 Cosmetics.
She was featured in Elle as an up-and-coming beauty guru and in Forbes, and her most meaningful message to young girls is this: you can do anything you put your mind to. Anything is possible.








In between taking selfies, I'm finding ways I can help other entrepreneurs grow, build a seven-figure business, and be the BEST version of themselves. While inspiring, being fully transparent, open and honest. I believe that we can all reach success together!
celebrity makeup artist & educator ✶
🚨 FREE live class for makeup artistsSave your seat→psst, girly pop
I give away free goodies all the time: templates, trackers, live classes and first dibs on workshop spots. No boring emails, promise.
or say hi on Instagram @juliadantasbeauty
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